Meet the top 10 marketing and social writers of the year on LinkedIn, ranked by engagement and more. Read — and follow — them now.
6. Shama Hyder
CEO and founder, The Marketing Zen Group
- What she writes about: How to market to millennials in a smart way; how to make sense of Snapchat and other apps; how to create an authentic personal brand.
- Favorite post: “My 30 Lessons from an Under 30 CEO really struck a chord with the audience! It was a very transparent piece stemming from my personal experiences.”
- Tip for demographic-obsessed marketers: “Not every millennial is a mustachioed, plaid-wearing, PBR-drinking hipster—just like every Baby Boomer isn’t a crochety budget hunter who doesn’t know how to use a computer. Shocking, we know.”
- 2015’s most-interesting story: “The coverage around Black Lives Matter.”
- How she comes up with ideas: “I get hundreds of messages every month with questions about marketing. I try to address those as much as possible.”